Last updated: 27/01/2026
Effective date: 27/01/2026
Welcome to Hamilton Bros Auctions (“we,” “us,” “our”). We are committed to protecting your privacy and safeguarding your personal data. This Privacy Policy explains how we collect, use, process, store, share, and protect your personal information when you use our website https://hamiltonbrosauctions.co.uk (the “Site”), participate in auctions, contact us, or otherwise interact with us. We strive to be transparent about how we handle your data in accordance with UK data protection law including the UK GDPR and Data Protection Act 2018.
1. Who We Are
Our company operates the Site and provides auction services. Our contact details:
Company name: Hamilton Bros Auctions
Website: https://hamiltonbrosauctions.co.uk
Email: Harry@hamiltonbrosauctions.com
Address: [Insert business address]
If you have any questions about this policy or wish to exercise your data protection rights (see section 9), please contact us using the details above.
2. Information We Collect
We may collect the following types of personal data:
Personal Information
We collect information you provide directly and automatically when you use the Site (e.g., via forms, auction registration, cookies).
3. How We Use Your Personal Data
We use your personal information for the following purposes:
Providing Services
• To register you as a bidder, administer your account, manage auctions, process bids and communicate with you.
Legal and Contractual Obligations
• To fulfil our contractual obligations (e.g., auction terms, payments, delivery/collection arrangements).
Communications
• To respond to your enquiries, send transactional messages (e.g., confirmation emails), and notify you of updates to our services.
Marketing
• Only with your consent (where required), to send newsletters or promotional offers.
Security and Legal Compliance
• To prevent fraud, ensure the security of our Site, and comply with legal obligations.
We will only process personal data where we have a lawful basis under UK GDPR, including performance of a contract, legitimate interests, compliance with legal obligations, or your consent.
4. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your experience, understand usage patterns, and improve the Site. You can manage your cookie preferences through your browser settings. See our separate Cookies Policy for more details.
5. Who We Share Your Data With
We may share your personal information with:
Service Providers & Partners
• Payment processors, hosting providers, IT and auction platforms.
Legal and Safety Purposes
• Law enforcement, regulators, data protection authorities if required by law or to protect our rights.
We do not sell your personal data to third parties for marketing purposes.
6. International Transfers
Your data may be transferred outside the UK (e.g., to third-party service providers). If so, we will ensure appropriate safeguards as required by law to maintain data protection standards.
7. Data Retention
We retain your personal data only as long as necessary to fulfil the purposes outlined in this policy or to meet legal, regulatory, or contractual obligations. Retention periods vary based on the nature of the data and applicable law.
8. Security Measures
We implement reasonable technical, physical, and organisational measures to protect personal data from unauthorised access, loss, misuse, or alteration. However, no transmission via the internet or electronic storage is completely secure.
9. Your Rights
Under data protection laws, you have rights including:
• The right to access the personal data we hold about you
• The right to correct inaccurate information
• The right to request erasure (in certain circumstances)
• The right to restrict or object to processing
• The right to data portability
• The right to withdraw consent, where processing is based on consent
To exercise your rights, contact us at the details above. We will respond in accordance with applicable law.
10. Children
Our Site and services are not directed at children under 18, and we do not knowingly collect personal data from children without parental consent.
11. Changes to This Policy
We may update this Privacy Policy from time to time. The “Last updated” date at the top will reflect the latest version. We encourage you to review this policy regularly. with this Privacy Policy.